Through the main reception doors you are greeted with a spectacular backlit sign installation that is the highlight of this project. A unique depth printing technique gives an impactful first impression as you go inside. The Westcoast logo appears to be projected in front of a series of smaller 3D-effect logos set in the background. The sign is completed with a biophilous foliage perimeter.

Wonderfully reflected in the mirrors, a modern acoustic-panelled wall hosts the company logo with built-up aluminium letters that have been painted with brand colours. LED halo illumination enjoyably moves through a sequence of different colours to maintain interest and ambience. The gym is also home to a motivational sign printed with clarity and precision. The sign reads: Believe in yourself and you will be UNSTOPPABLE.

A floor-to-ceiling wall manifestation commands the entire 21m length of a newly built office area. Using Westcoast’s colours and imagery, the installation personifies their brand, adding vibrancy and value to the space. Wraps around the pillars add an additional pop of colour.

As you move through the various interior spaces at Westcoast, it is evident that prominently promoting the company brand and logo is important, tying the various areas of the business together through repeating wall and glass manifestations.